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L’Oréal Paris Partners with Iconic French Designer

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By: Jamie Matusow

Editor-in-Chief


French clothing designer Isabel Marant has forged her reputation on French runways for her quintessential look that unites Parisienne fashion and “cowgirl chic.”

Now, she has worked with L’Oréal Paris to create an on-the-go edgy makeup collection ($12-$16) with five easy-to-apply, multi-use products—Smile Color Riche matte lipstick, Amaze gloss, Smoke eyeshadow duo, Wanted brow mascara, and Shine skin beautifier—packaged in basic black with bold feminist phrases and words of wisdom contrasting in white.

The aim of the collection is to “empower women to be bold and self-assured: to wear their attitude with style and confidence.”

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